wine label design / Brand design
Explohr
Walla Walla, WA
Walla Walla winemaker, Rob Wohr, came to us with nothing more than a concept for his wine brand. He asked for something that encourages curiosity and inclusivity.
We worked with him to create the company name, branding, tagline and two tiers of packaging—one for traditional wines and another for Rob’s “explohratory” winemaking adventures.
For the “explohratory” wines, we created a series of six labels which, when viewed together, create the full spectrum! Both transparent and opaque holographic films were used to catch the light and draw the eye.
