Spirits Packaging Design
Packaging designed to jump off the shelf! Packaging designed to catch your eye! Packaging that stands out—by design!
Identify and introduce your Brand by design, not by chance!
We designed the VIDO brand specifically for a Vodka dedicated to one of the Monson family’s most beloved larger-than-life characters: Arvid “Vido” Monson. In the logo and on their packaging you see an illustrated silhouette of the man, himself, in his classic pose – his hand on your shoulder, looking you in the eye as he dispensed wisdom as only he could.
The imagery herein is designed to communicate a position of leadership and authority, while visually articulating that the artisanal brand is hand-crafted for premium quality.
Black Heron Spirits
For Black Heron, Sara Nelson Design created an art deco inspired suite of packaging targeting a mature, discerning consumer of spirits. The choice of font harkens back to the days of prohibition, which were effectively right at the peak of the art deco movement, as especially seen in the design of New York’s iconic early 20th Century skyscrapers. These Black Heron Heron Spirits label and packaging designs would fit perfectly on the back bar on the ground floor of the Empire State Building in the Roaring Twenties…
5 Arrow Brandy
Before the Monson family got into the wine and spirits industry, they were cattlemen. This barrel-select VSOP Brand pays tribute to that heritage. The label features the photography of Chris Dickinson.