Wine Label Design / BRAND DESIGN
Sunshine Valley Vineyards
This wine was initially sold in the United States, but the destination market from the start has been China, with its cultural emphasis on corporate gifting.
To establish SVV wine as a luxurious gift, we kept the design clean, subtle and low contrast. We then created metallic elements to differentiate it from other, lower cost wines.
- Best Overall Package
Wines & Vines Packaging Expo
- 2014 American Package Design Award